01
Find a niche worth exploring
Research audiences, competing shops, product demand, and pricing. Compare production, shipping, and selling costs before deciding what to make.
The Pazi Creator Kit
Find your angle.
Make it your own.
Launch something new. Or show how Pazi helps the business you already run move forward.
Choose a story to tellStart with your audience01 / 03
A starting point, not a script
What would your audience want to try?
You make the product. Pazi helps with the work around it: finding your audience, presenting the collection, accepting payments, and keeping your brand visible.
Your story, your format
Print-on-demand
What to show on screen
02
Develop your designs and find a supplier
Turn your ideas into a collection. Pazi helps develop original designs, compare suppliers, and handle supplier conversations through your connected email.
03
Build your storefront and try the product
Create a branded shop with product images and descriptions. Connect Etsy or Shopify, or use Pazi checkout on your Pazi store. Click Order Sample on your product inside Pazi to review checkout and order a physical sample before you launch.
04
Bring shoppers in and see what works
Create Instagram, Facebook, and Pinterest content, and run Meta ads to your store. Pazi creates and runs your Meta campaigns with your approved budget—no Meta Ads Manager account required. Track impressions, clicks, spend, and cost per click to see what brings shoppers in.
Show the work. Keep the results real.
Use your own workspace. Show approvals, costs, and anything that still needs you. Don’t present demo data as customer results.
Order Sample applies to one product. Review the cost and delivery estimate, and film the physical reveal after it arrives.
Go deeper
The tools behind the story
Browse capabilities
Go deeper
The tools behind the story
Product visuals use illustrative workspaces and example data.
Words to make your own
What is Pazi?
Your voice. A useful starting point.
The one-liner
Pazi is an AI that makes the products and finds the customers for people building a business alone.
You stay in the loop
Pazi carries out the work, surfaces blockers, and brings you in for decisions and approvals. Show what it did, what it cost, and what still needed you.
Optional inspiration
Hook library
Need an angle?
Optional inspiration
Hook library
Verbatim from the original Notion page. English.
D1 · AI entrepreneurs: a business, not another business idea
Example hook · challenge: “AI can give you a business idea in seconds. Can it do the work that comes after? I’m giving Pazi one idea, a launch budget, and no team. Let’s see where it gets stuck.”
Another hook idea · curiosity: “What would you launch if you didn’t have to hire the team first? I’m taking one idea off my notes app and finding out which jobs AI can actually take off my hands.”
Full original example
Possible demonstration: Your starting idea and budget, followed by the research, website, and campaign you create. The decisions, unfinished steps, costs, and time involved can make the experiment as useful as the final result.
Possible next question: Once the website exists: “It’s online. But why would anyone visit?” That earns the transition into promotion/ads.
D2 · Digital products and creator businesses
If your audience already makes and sells designs in Canva, this version could feel especially familiar. Otherwise, we can build the story around your product and expertise, whatever tools you use.
Example hook · stakes: “You made the guide, built the template, published the listing. But a finished product isn’t a business yet. I’m taking one digital product through the part that comes next - finding its buyers and building its launch without a team.”
Full original example
Another hook idea · contrarian: “Before you make another digital product, answer this: why would someone buy the one you already have? Today, we’re building a business around that product, not adding another one to the folder.”
Possible demonstration: A product built around your expertise - such as a wedding-photographer client kit, a teaching resource, or a specialist guide. We could explore its buyers and offer, then create its sales page, checkout, and launch campaign. Canva is one possible creation tool, alongside whatever you already use. If you’d like to feature automatic digital delivery, let’s test that particular setup together first.
Possible next question: After clarifying the offer: “Now we have a reason to buy. How does the right person find it?”
D3 · Print on demand: from design to something you can hold
Example hook · demonstration: “Want to put your own work on something like this? I’ll show you how I got it made—and built the shop around it without hiring anyone.”
Visual idea: You could hold up the product beside the original design. This example fits once your sample has arrived and your store is ready, with the wording reflecting your actual experience.
Full original example
Possible demonstration: Your niche and original artwork, one eligible product, its Order Sample flow, and—once it arrives—the physical sample. The storefront, Etsy sales channel, Pinterest/Instagram/Facebook content, and Meta campaign offer follow-on scenes to choose from. If an ad runs, its actual reporting can round out the experiment.
Possible next question: “The product’s ready. The shop’s live. How do we get people to find it?” This can lead into the social content or Meta campaign you create with Pazi. Pricing and costs can be a separate part of the video, so viewers can distinguish reaching customers from making a profit.
D4 · Handmade: keep the craft, hand off the second job
Example hook · demonstration: “You’ve seen how I make these. Now I’ll show you how to set up a shop for your own work, without hiring someone to build the website or run the launch.”
Another hook idea · question: “People keep saying, ‘You should sell these.’ What would it actually take? Let’s take one handmade collection and get it ready for its first customers.”
Full original example
Possible demonstration: You could open with your finished crochet, ceramics, or other handmade collection, then show its product pages, checkout, and launch calendar. The contrast is between making the collection and setting up a way to sell it. For a result-led opening, the shop and launch materials should be ready to show. Your creative decisions, making, stock, quality, and fulfillment remain yours.
Finding the fit: This could work well as a dedicated video if your audience comes to you for advice on selling handmade work. If they’re here for the making, the shorter integration in I2 may feel more natural.
D5 · Bakery and local business: beyond friends and followers
Example hook · direct value: “If your friends stopped ordering tomorrow, how would new customers find your bakery? I’m building the website and local campaign I’d use to reach beyond that circle, without hiring a marketing team.”
Another hook idea · demonstration: “This is the menu. Here’s where someone nearby can order it. I’ll show you how to set this up for your own bakery, then create a local ad without hiring a marketing team.”
Full original example
Possible demonstration: Your menu, photos, service area, and ordering or inquiry page, followed by a Facebook/Instagram calendar or local Meta campaign. The demonstration opening works once the page is ready. If you run an ad, visits, inquiries, and paid orders are different results; we can help you explain what the campaign actually produced.
Finding the fit: For another local service, we can shape the example around that business’s customers and the questions they ask.
D6 · SaaS and startups: the business after the build
Example hook · curiosity: “Your app works. But if you launched it today, who would you tell? This is the part after the coding tutorial: finding the people it’s for and giving them a reason to try it.”
Another hook idea · challenge: “You built the app with AI. Can it help you launch the business too? I’m starting with the product I already have, not another feature.”
Full original example
Possible demonstration: Your working app, a GitHub connection, and the business work around it - research, positioning, a launch page, outreach, or a roadmap. We can choose the pieces most relevant to your build. If replies become part of the story, let’s arrange permission before sharing them.
D7 · Consultants and freelancers: break the feast-or-famine loop
Example hook · question: “When you’re busy with client work, who’s finding the next client? I’ll show you how to set up outreach and follow-ups with Pazi, without hiring someone to manage them.”
Another hook idea · direct value: “You have the portfolio. Now how do you get it in front of people who might hire you? Let’s work out who to contact and what to say.”
Full original example
Possible demonstration: Your service offer and portfolio becoming a website, outreach sequence, or LinkedIn content. The moments that need your expertise can be just as interesting as the handoffs. Any client stories, replies, or bookings would come from your own experience, with permission where needed.
D8 · Running a business while traveling
Example hook · question: “Could you take a week away from your business, or would you just be working somewhere with a better view? For this trip, I’m handing the marketing to Pazi. Let’s see how much still needs me.”
Example follow-up hook · demonstration: “These are the posts and campaigns that ran while I was away. This is the work I still had to do. If you’re wondering whether you could take your own business traveling, here’s the full picture.”
Full original example
A case study we could build together: We could start with your existing business and the work you want help with, include brief check-ins during the trip, then compare what Pazi completed with what still needed your attention. Actual time spent, unfinished tasks, and any inquiries or sales can give the follow-up substance. The outcome stays open until you’ve tried it.
Let’s make something worth sharing